For many organizations, winter holiday parties and summer picnics are the most significant internal marketing events of the year. Organizations use these events as opportunities to reflect on the year, recognize accomplishments and successes of the organization, and most importantly, celebrate.
Design an event for an aerospace industry client, that allows guests to celebrate the year’s accomplishments while connecting with friends and colleagues. Because it is a company holiday party, our job is to make sure everyone (especially our client) gets to enjoy themselves. From a design perspective, create something that is non-denominational, and is both fresh and inspiring each year.
From one year to the next, the Precon design team develops a preliminary Design Concept containing a selection of trending themes for the season. We then work with the staff by sharing an Idea Board detailing the events overall look and feel, generally including an event tag line, color palate, décor selections and floorplan.
With themes ranging from Fire and Ice to Enchanted Evening, we work to manage the events budget by creating focal points with thematic décor elements. Special attention is always given to the band stage and dancefloor, knowing this is the center of attention for this group of sophisticated party goers. By saturating the room with high intensity lighting and bringing attention to the great food and non-stop entertainment, the room is transformed into a fabulous holiday celebration.