There’s a great trend happening in event production: event planners, businesses, and individuals are seeking ways to reduce their carbon footprints. Whether you’re planning a corporate conference, sales team kick-off, or festival, producing green events is a fantastic way to demonstrate your commitment to sustainability while still delivering unforgettable experiences. Here are seven ways to make your events greener and more sustainable.
1. Select a Sustainable Venue
One way to host green events is to support green venues. Select a venue committed to eco-friendly practices. Look for locations with certifications such as LEED (Leadership in Energy and Environmental Design) or Green Seal. These venues typically use energy-efficient lighting, incorporate recycling programs, and may even source renewable energy.
Additionally, consider hosting outdoor events when possible to reduce energy consumption from lighting and air conditioning. Just be sure to follow up with waste management plans that protect the natural environment.
2. Reduce and Recycle Event Waste
Waste management is one of the biggest challenges in event production, but it’s an area where green events can really shine. Make recycling and composting bins widely available and clearly labeled to encourage attendees to dispose of waste properly.
Consider going paperless by utilizing digital event invitations, schedules, and programs through apps or websites. For example, QR codes can easily replace paper brochures, allowing guests to access information via their phones. When physical materials are necessary, ensure they are made from recycled, recyclable, or compostable content.
3. Sustainable Catering
Food waste and disposable cutlery are common culprits of environmental harm at events. For green events, opt for local, organic, and seasonal food options, reducing the carbon footprint associated with long-distance food transportation. Additionally, offer plant-based menu items, as plant-based diets have a significantly lower environmental impact compared to meat-heavy meals. We’re not saying you have to completely eliminate meat, but even switching out a couple of beef appetizers for veggie options can make a difference.
To further enhance sustainability, work with caterers who use reusable or compostable dishware and cutlery, and donate leftover food to local shelters or food banks whenever possible.
4. Eco-Friendly Transportation
Transportation can be a significant source of carbon emissions for events, particularly if guests are traveling long distances. Encourage carpooling, public transportation, or even bike-sharing programs to reduce the carbon footprint associated with travel. Offering shuttle buses from central locations can also help reduce the number of individual vehicles arriving at the event.
5. Energy Efficiency in Event Production
When it comes to lighting, sound, and staging, green events should always prioritize energy efficiency. LED lighting is significantly more efficient than traditional lighting and lasts longer, reducing both energy use and the need for frequent replacements. Additionally, solar-powered equipment is becoming more accessible for event production and can make a big impact on reducing energy consumption.
Make use of smart technologies, such as motion-sensor lighting or timers, to ensure energy is only being used when necessary. Checking for these features in venues is another great way to make sure you are saving energy. You can also choose vendors that adopt energy-efficient technologies and practices.
6. Sustainable Decor and Swag
Event decor and attendee swag are often overlooked when planning green events, but they provide excellent opportunities to make sustainable choices. Look for reusable or biodegradable decor items, such as cloth banners or living centerpieces like potted plants, which can be repurposed or taken home by attendees.
As for swag, avoid single-use plastic items like water bottles or branded pens. Instead, consider eco-friendly alternatives such as reusable tote bags, bamboo utensils, or seeds that attendees can plant at home. SnackNation has a number of great suggestions for building a green swag box.
7. Offset Carbon Footprint
Despite your best efforts to minimize the environmental impact of your event, there will inevitably be some carbon emissions. Carbon offset programs are an excellent way to neutralize these emissions. Companies like Cool Effect and Gold Standard offer verified carbon offset projects that fund initiatives such as reforestation or renewable energy development.
Final Thoughts
Producing green events is not just about reducing waste or cutting down on energy use—it’s a commitment to sustainability that extends throughout the planning and execution process. By incorporating eco-friendly practices like choosing sustainable venues, reducing waste, offering sustainable catering, and offsetting carbon footprints, you can minimize the environmental impact of your events while also appealing to eco-conscious attendees.
Remember, every green choice you make, no matter how small, contributes to a healthier planet. As the demand for sustainable solutions continues to grow, producing green events isn’t just good for the environment—it’s good for business, too.
Precon is a full service event production company based in the DC metro area, serving clients around the world. Get in touch with us today to see how we can help you plan and execute your next event.
